The most powerful and effective way to engage your audience is through video. It has become an essential component of any marketing strategy, with businesses discovering that it can boost conversion rates, brand awareness, and even customer loyalty.
As a result, the number of video production companies is growing as more businesses recognize the value of creating videos for their marketing campaigns.
The days when only big companies could afford to create professional animated videos are over. Nowadays, small businesses can enjoy the same benefits by hiring a video production company to create stunning animated videos for their websites, social media pages, advertisements, blogs, and other marketing materials.
If you’re not sure where to begin or what type of animation video you require, keep reading for some helpful hints on how to find a video production company to assist you in creating animated videos.
Why do Businesses Need an Animation Video Partner?
Animation Videos Make Complex Ideas Easy To Understand
Animated videos are far more engaging than plain text or images, and they allow you to convey complex messages quickly and effectively. As a result, they are ideal for explaining how-to steps or complex processes that would take much longer to explain in person or over the phone with your team members.
To Attract More Customers
People enjoy animated video clips because they are entertaining and interesting. This makes them excellent at attracting attention on social media, which can result in increased traffic, leads, and sales.
Encourage Action from Your Target Audience
Animated videos can motivate users to take action by providing all of the necessary information. For example, if you have an app that you want users to download, you could make an animated video that shows all of its features and benefits so that viewers know exactly what they’ll get when they install it on their devices.
Boost Your Branding
Your brand is what distinguishes your company from others in your industry. It represents who you are as a company and what you stand for. A good animated video will showcase everything that distinguishes and differentiates your brand, from colors to slogans or mascots; anything that helps people identify with you as a company can be showcased in an animated video.
Customer Engagement
Customers want to know who they’re buying from before deciding whether or not to buy something from them. Rather than just seeing an image of yourself on social media or reading about yourself in an article written by someone else, an animated video allows them to get to know who you are as a person.
Create Customer Loyalty
Customer loyalty is built over time. Having regular opportunities to communicate updates, new releases or honors your company is achieving over time it a great way to keep your customers engaged over time. An animated video allows your content to stand out and add your voice and character, beyond an image or articles.
How to Find the Best Animated Video Production Company for Your Business
To create animated videos for the best results, you need to know what to look for in a video production company. Here are some of the things you should consider:
Check the Experience of the Animated Video Creator
You must be confident that the animated video creation company has created such videos in the past, successfully. They’ll know what works and what doesn’t when it comes to business marketing videos, allowing them to create something that will help you achieve your objectives.
Look at Their Portfolio
It’s always a good idea to look over a company’s portfolio before hiring them. This will give you an idea of their work and whether it matches your requirements.
Examples of videos similar to what you want, as well as other types of content, will give you a feel for their style. You may also find examples of their work on their website or social media pages, which may provide you with additional information about what they can do.
Check Online Reviews
Checking out different companies’ online reviews is a great way to get a sense of how they operate and how they treat their customers.
You can also learn what others think of their products or services. If a lot of people say the company is great, it probably is. If a company has a lot of negative feedback, it might not be worth your time or money.
Why You Should Try Twelve Legs Video Services
Look no further than Twelve Legs Marketing for the best experience when producing your animation. Our team consists of full-time videographers and animators and creates professional videos for a wide array of businesses.
We are a full-service animation studio that creates animated videos for businesses and organizations of all sizes. Our team is made up of highly experienced creative professionals with diverse skills and backgrounds.
We understand that every business is unique, so we approach each project with an open mind and a new perspective, while referencing our many years of experience. We’ll create the ideal animated video for your needs, whether it’s an internal training video or a web explainer video to help promote your products.
What Makes Us Different?
Our process begins with a free 30-minute consultation to discuss your goals and marketing requirements. If we determine we are a good fit for each other, the next step is to have a brainstorming session to discuss ideas and concepts that will best meet your objectives. You have a choice to provide us with an approved script and storyboard or our team can handle those for you. Voiceover can be done by your chosen talent or we can assist you in finding a great fit for your animation.
You have a choice to work with stock characters and/or imagery or our team can develop custom animated characters for you.
Next, we begin animating your unique project and ultimately deliver the professional results you are looking for!
Please fill out the contact form on our website, and one of our representatives will be in touch.
