Website Development Brief

Step 1 of 10

10%

Your Name(Required)

First Last

Your Email(Required)

Your Phone Number

How Are You Associated With This Project Request?

Who is the main point of contact for this project?(Required)

First Last

Primary contact email address(Required)

Primary contact phone number(Required)

Preferred method of communication

Phone Call

Text Message

What is the formal name of the company for which this website will be developed?(Required)

What is the company's mailing address?(Required)

Street Address Address Line 2 City State ZIP Code

Please use the exact formatting and spelling as it should appear on the new website.

What is the company's information email address?(Required)

Please use the exact formatting and spelling as it should appear on the new website.

What is the company's phone number?(Required)

Please use the exact formatting and spelling as it should appear on the new website.

What is the company's tag line?(Required)

If you do not have a tagline, please enter "N/A"

Do you have an existing website?(Required)

Yes

Do you own the domain?(Required)

Yes

What is your domain?(Required)

Who is your domain host/Registrar (e.g. GoDaddy, FatCow, etc.)(Required)

Domain Registrar User Name(Required)

We need to have access to the domain registrar before we can start building your new website.

Domain Registrar Password(Required)

We need to have access to the domain registrar before we can start building your new website.

Is Twelve Legs Marketing going to host your new website?(Required)

Yes

Host Login URL(Required)

Website Hosting User Name(Required)

We need to have access to your website hosting before we can start building your new website.

Website Hosting Password(Required)

We need to have access to your website hosting before we can start building your new website.

What CMS (Content Management System, e.g. WordPress) is you current website utilizing?(Required)

Will Twelve Legs Marketing be migrating all existing content? (e.g. all existing pages, full media library, etc.)(Required)

Yes

Will Twelve Legs Marketing be designing your new website?(Required)

Yes

Please provide the name and contact information of the designer you will be collaborating with.(Required)

Please share your expectations of the result from the redesign? If there are specific layouts, positioning and vision you have, please add detailed notes.(Required)

Can you provide your logo in vector format?(Required)

Yes

Do you have formal branding guidelines our team can use?(Required)

Yes

Do you have a style guide or any existing images you can share with our team?(Required)

Yes

Do you need copywriting services for your new website?(Required)

Yes

Do you need photography services for your new website?(Required)

Yes

Do you need videography services for your new website?(Required)

Yes

Do you need any other graphics services for your new website? (e.g. animations, custom illustrations, technical drawings, etc.)(Required)

Yes

Please briefly describe the additional graphic services you anticipate needing.(Required)

Will there be a need to use any licensed fonts for you new website?(Required)

Yes

What do you like and dislike about your website? Why are you looking to have it redesigned?(Required)

Please provide three (3) examples of websites you like the look and functionality of.(Required)

Website examples do not need to be of the same industry.

Please provide at least one (1) example of a website you do not like the look and functionality of.(Required)

Website examples do not need to be of the same industry.

COMPETITORS: Who are your competitors? Please provide links to their websites.(Required)

PURPOSE OF WEBSITE: Based on your target audience and business needs, what will be the purpose of you new website? (e.g. marketing brochure, generate leads, sell, etc.)(Required)

TARGET AUDIENCE: Please describe your target audience. Please include: geography, age group, gender, income, any other demographics that are important, interests, and any other information that is relevant.(Required)

What are the top 3 problems your product/service solve?(Required)

What are the top 3 objections your product/service received?(Required)

What emotion appeals most to your target client? I.e what do they want to feel? Their dream or ideal state?(Required)

In one sentence, why should someone buy from you over any other option? Try to include a power, prime benefit, and enabler phrase.(Required)

ENABLER PHRASE: This phrase allows the customer to relate to the technical benefit they think they need. The big dream and end goal that they have and how your product is going to be the vehicle to get them there. What does someone technically want to have resolved and/or provided for them, by choosing you?(Required)

Is there any custom functionality your website must have?(Required)

Yes

If "Yes" to the above, please describe in detail what the functionality aims to achieve and how are users expected to engage with, and use it from start to finish.(Required)

Are there any forms you would like to have on your website?(Required)

Yes

Please list all 3rd party integrations you are looking to implement with your website.(Required)

Are there any 3rd party integrations you would like to implement on yoru website?(Required)

Yes

Please list all forms you expect to have on your website.(Required)

Do you own licenses for all 3rd party solutions and can you provide admin access to our team?(Required)

Yes

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